During last week’s class, we learned the importance of applying the following practices when adding content to our websites/blogs:
- active tense
- short paragraphs
- optimal text for hyperlinks
We learned that by incorporating these practices to the content, we enable better communication with and longer retention of site visitors.
In the meantime, take a closer look at why webpage usability is so important and gain some additional tips on how to develop site content that corresponds to and enhances desired visitor website behaviors.